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Kelly Rice and Victoria Rayburn
Episode 034: A Complete Marketing Strategy for Small Businesses with Kelly Rice of Treefrog Marketing
December 1, 2021
In this episode of “Priority Pursuit,” Victoria Rayburn shares eight SEO trends for 2022 small business owners need to be aware of.
Episode 036: 8 SEO Trends for 2022 Small Business Owners Need to Be Aware Of
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December 8, 2021

Episode 035: Why I Find My Worth in Christ & Not My Work (AKA My Testimony)

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In this week’s episode of Priority Pursuit, we’re changing things up a bit. And, to be honest, I’m sharing something on the show that I never planned to share—my testimony (AKA how and why I believe in God).

Now, this isn’t necessarily a Christian podcast, but I am a Christian, and over the last few months, I’ve been talking to many creative entrepreneurs who (1) also struggle with many of the same things I do and (2) have had similar life experiences. As a result, I feel called to share my story.

And, in case this episode helps just one person feel less alone or know they have inherent value regardless of their accomplishments or their business’s revenue, I’m honored to get to share my testimony—why I find my worth in Christ and not my work—with you (or whomever takes the time to listen).

When I break it down, my testimony includes three main themes.

Because this episode is a long one and a bit of a doozy, I’m not going to dictate it. There’s just too much to share. However, because I know many creative entrepreneurs can relate to this, I do want to share that my testimony includes three primary themes:

1. Countless unsuccessful attempts to find my identity & worth in my work.

Between my workaholic and perfectionist tendencies and my enneagram three outlook on life, it’s very easy for me to try to find my worth in my work. And, in all honesty, I’ve tried to find my worth in my accomplishments since I was a kid.

However, as much as I love what I do for a living and being a wedding photographer, I know a job could never fulfill me entirely.  But, Christ can.

2. Seeking validation through the men in my life.

As I’ve been talking to other creative entrepreneurs, specifically women, I’ve been shocked to find out how many don’t have relationships with their fathers and/or have/have had difficult or unhealthy relationships with other men in their lives.

That’s all I’m going to say here, but I do share more of my story in the audio of this episode.

3. God using both my and others’ struggles to lead me to him.

I feel old saying this, but I can now look back at my life and see countless places where God moved and brought me to Him. And, if you listen to this episode, you’ll understand why I find this so humbling.

Friend, can you relate to any of these themes? Again, after talking to several creative entrepreneurs and small business owners lately, I know many can.

If you have questions about faith, Jesus, or whatever, please don’t hesitate to reach out.

Friend, I’m not just saying this. If you have questions about what it means to be a Christian, what Christ did for us, who Jesus is, or anything else for that matter, please don’t hesitate to reach out. You can DM me on Instagram or contact me at vrayburn@treefrogmarketing.com.

I don’t have all the answers, and my faith is—and hopefully always will be—still growing. But, I know I’d be an utter wreck without Christ and am happy to share whatever I can, because I’d love for you to feel and find peace and contentment in this life.

Links & Resources Mentioned in This Episode

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If you’re ready for your strongest leads to find you on Google, schedule a discovery call to discuss your business goals, challenges, and current SEO status. Then, I’ll design a custom SEO strategy that’s specific to your business goals. We’ll meet to discuss your strategy, and you’ll walk away with everything you need to confidently handle your own SEO so you can improve your rankings and attract your ideal clients. Stop losing business because your ideal clients can’t find you. Instead, let your strongest leads come to you through Google and experience consistent, sustainable business growth. If you’re ready to improve your Google rankings and propel business growth, schedule a discovery call to determine if an SEO Strategy VIP Day for Small Businesses is right for you.

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If you want to learn how to help your strongest leads find you on Google, schedule a discovery call to discuss your business goals, challenges and current SEO status. Then, spend three sessions over the course of three months learning exactly how to design and implement a successful SEO strategy for your small business. From there, sit back and watch your business grow as your Google rankings improve! Stop losing business because your ideal clients can’t find you. Instead, learn how to reach and attract your best customers through Google and experience consistent, sustainable growth. If you’re ready to improve your Google rankings and propel business growth, schedule a discovery call today!

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If you’re ready for your strongest leads to find you on Google but don’t have the time to learn SEO or to implement your own strategy, schedule a discovery call. We’ll discuss your business goals, challenges, and current SEO status. From there, I’ll design and implement a custom SEO strategy that’s specific to your business goals. As your Google rankings improve, you’ll enjoy more web traffic and qualified leads—setting your business up for long-term success.

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I’m not sharing this to brag; I’m sharing this because I want you to see the power of SEO.

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You see, in 2015, I was Treefrog Marketing’s content and SEO director. While working for the agency, I started my photography business as a side hustle.

Because I was so used to optimizing websites for our clients, I optimized my photography business’s website without really thinking about it.

And, before I knew it, I had more business than I could handle.

I couldn’t maintain having two full-time jobs, so at the beginning of 2018, I left Treefrog to pursue wedding photography full-time.

Over the course of six years, I had the privilege of photographing more than 100 weddings for the most amazing couples and never had a year where I struggled to meet my booking goals.

I didn’t think much about this until the questions started coming and I realized that this wasn’t the case for many—if not most—small businesses.

After talking with several entrepreneurs I respected—including photographers who were much more talented behind the camera than I was—it became obvious to me that they were missing out on revenue simply because their websites didn't rank well on Google.

These small businesses weren’t struggling because they were offering a poor product or service or because they weren’t serving their customers well. Their ideal customers simply couldn't find them.

Because of this, I help small businesses appear at the top of Google search results so that they can consistently generate leads and experience sustainable growth.

Basically, I’m passionate about SEO because I’ve experienced its power firsthand, and I believe all hardworking small business owners deserve to experience the consistent business growth SEO can provide.

If you're ready for your ideal clients to find you on Google with the help of a small business SEO strategist and coach, schedule a discovery call to discuss improving your Google rankings and generating more leads!

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